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The UiPath Brand: What and why?

What is a brand? What makes the UiPath brand? Is the logo that important? I'm not in Marketing, so why should I care? If any of these questions sound legitimate, this training is for you.
Difficulty level
Difficulty level
Beginner
Content language
Content language
English
Completion time
Completion time
30 minutes

In this course, our Brand team will tell you an exciting story, covering:

- What a brand is and why it matters.

- The UiPath brand history: where it started, how it evolved, and where we are today. You'll understand

why we made the decisions which brought us here.

- The pillars of the UiPath brand: the tagline, the purpose and the vision, the mission, and the values.

- The visual elements of the UiPath brand and how to make use of them.

- The UiPath brand tone of voice - how we talk when we represent UiPath.

Get your diploma!Start the The UiPath Brand: What and why? course.
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